Educating customers and handling certain sales objections

Date: 
December 7, 2009
Guest: 
Frank Damelio
Guest: 
Jason Kallio
Guest: 
Jon Gilbert

Educating the customer is required if you expect them to make a decision.  When it comes to buying, they can only convince themselves.

How would you handle objections like:

  • We're all set.
  • We've done that before.

Comments

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